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IALD Announces Seminar Sessions For Enlightened Americas 2009
7.2.09 | Sonoma County, CA | Join the world's leading lighting designers at IALD Enlighten Americas
2009, October 8-10, at the Doubletree Hotel Sonoma Wine Country, for an exhilarating three days of superior experiences, innovative
ideas and solid business resources. This conference is planned with you
in mind by your lighting industry peers.
The IALD is pleased to announce a prestigious schedule of international speakers presenting in three concurrent seminar tracks [DESIGN, BUSINESS, CURRENT ISSUES] for this year's Enlighten Americas 2009 : Leading With Light, all set against the backdrop of the beautiful Sonoma wine country.
Registration opens soon and is limited. Watch your inbox for an announcement in the next few weeks. More information will also be available on the IALD web site at www.iald.org as it becomes available.
SEMINAR SCHEDULE: DESIGN TRACK
LIGHTING WILL DEFINE THE IDENTITY OF THE INFORMATION SOCIETY'S
POST-INDUSTRIAL ARCHITECTURE
Stephan Horn, Associate IALD, Wiesbaden, Germany
Today, everything and everyone is in motion. Space is always the same; it is stable and a continuum. But what changes is the use of space, its design and more importantly, its relations. Architecture has reached a new era and will be defined by media technology and lighting design as the future of space relations. This seminar will explore the future architectural challenges to define the qualities of movement and motion.
LIGHTING DESIGN: AN INQUIRY ON MORPHOGENETIC DESIGN STRATEGIES
Thelma Lazo-Flores, PhD, Ball State University, Muncie, IN USA
Our lighting design landscape has significantly evolved in the last few years as evidenced by the plethora of constantly changing materials and technologies leading to complex and innovative forms. Designers are not only embracing new motivations in the market economy but are also facing the wide range of responsibilities within the context of green design paradigms and sustainable initiatives. This seminar will present the intersections of design, craft and engineering as new products are developed and introduced in the consumer market.
MOVIES AS AN INSPIRATION FOR LIGHTING DESIGN
Philip Gabriel, FIALD, Gabriel Mackinnon, Ottawa, Ontario, Canada
Filmmakers have created great experiences with the use of light and many may serve as inspiration for application of light in the built environment. By analyzing key films that present people in a world of unique light, participants will understand methods to manipulate light to create mood or simulate action.
CONSERVATION AND PRESERVATION: THE ROLE OF LIGHTING IN REVITALIZING OUR PAST
Randy Burkett, FIALD, Randy Burkett Lighting Design, St. Louis, MO USA
Edwin Rambusch, Rambusch Lighting, Jersey City, NJ USA
David Harris, FAIA, Utah State Capitol Complex, Salt Lake City, Utah USA
Lighting is an integral part of our architectural heritage. When we are entrusted with the task of giving new life to older buildings, especially as conservationists or preservationists, we must clearly define what role lighting will play. This seminar, presented jointly by a lighting designer, an architect and an historic luminaire manufacturer, will involve several real-world examples and case studies, including the just completed 7-year restoration of the Utah State Capitol.
SEMINAR SCHEDULE: BUSINESS TRACK
THE LIGHTING DESIGNER AS A PROFESSIONAL: GETTING CLIENTS TO RECOGNIZE THE VALUE OF OUR SERVICES
Randy Burkett, FIALD, Randy Burkett Lighting Design, St. Louis, MO USA
This session will explore one of the most difficult issues facing the IALD lighting design community in today's competitive market - how do we make our role indispensably valuable to our clients and fellow professionals. Included in this session: What is lighting design anyway? Who is doing it? How can an IALD lighting design professional differentiate themselves from other practitioners? Where is the market going? A variety of resources/ideas for furthering our clients understanding of what w do and how we can be vital to a project's success will be shared.
VALUE ADDED DISTRIBUTION FOR AN ALTERNATIVE DELIVERY METHOD OF LIGHTING PRODUCTS (AND HOW IT CAN REDUCE FRUSTRATION ON YOUR PROJECTS)
Charles K. Thompson, IALD, Archillume Lighting Design, Austin, TX USA
Mike Gilbert, American Light/Facility Solutions Group, Austin, TX USA
How often is your balloon burst because of difficulty with pricing and availability? Does the effort become confrontational and deteriorate as it progresses? Take a look at a better way to help your owners and architects realize increased value in their projects. This seminar will address specific changes to traditional delivery methods and how to implement these changes.
SIX FIGURE $ TAKE HOME LIGHTING DESIGN
Earl Levin, IALD, Keylight + Shadow, Lake Oswego, OR USA
This presentation is a cookbook approach to profitable lighting design that should consistently generate an annual six figure income for independent, self-employed lighting designers. It includes an outline of necessary elements with useable formats that can be easily integrated into any lighting design firm, with an example of a job from start to finish so attendees can see how this process works. Other topics include a profile of a profitable client, preparing automated contract proposals in record time, and tools you will need to manage and communicate your designs.
SEMINAR SCHEDULE: CURRENT ISSUES TRACK
LIGHTING AND COGNITIVE WELL BEING
Robert G. Davis, Litecontrol, Hanson, MA USA
Research in visual perception, cognitive psychology and environmental perception has produced some surprising results over the past 30 years, little of which has been formally incorporated into architectural lighting design. What do we know today that we did not know before? How can the knowledge be used in designing lighting that provides the best environment for human activities involved in each space? This seminar serves to bridge the gap between research findings and lighting design practices.
SEVEN RECIPES IN ECOLOGICAL LIGHTING DESIGN
Kaoru Mende, IALD, Lighting Planners Associates, Inc., Tokyo, Japan
Ecology has become one of the most important key words. It has become very critical to engage with energy efficient light sources and to calculate watts per square meter in every space in our work. However, it is even more critical to find the right lighting methods that are effective to reduce energy and to avoid unnecessary investments. It is not as simple as one may think. We as architectural lighting designers look for smarter ways to achieve ecological lighting. In this seminar, Mr. Mende will share seven hidden recipes that he has found in numerous projects over the past 30 years.
THE MAGIC POTION: MIXING ENERGY AND QUALITY INTO A VIABLE LIGHTING METRIC
Fred Oberkircher, Educator IALD, Texas Christian University, Ft. Worth, TX USA
"Lighting Power Density," the formula for an energy conscious future has become the bane of lighting designers as code standards and legislatures have continue to reduce the densities as a positive action toward energy independence. Lighting designers continue to question at what point lighting quality begins to suffer. However, the dynamics within the lighting industry are shifting and efforts are underway to create a viable metric that would provide an alternate to LPD and a metric for lighting quality. This presentation will identify the players involved in these efforts, describe in detail the current state both individually and collectively, and provide indications of potential success.
LED'S - A MAGICAL MYSTERY TOUR AND THE MAP TO GET YOU OUT!
Eric Lind, Lutron Electronics, Coopersburg, PA USA
Ardra Zinkon, Associate IALD, Tec Inc. Engineering & Design, Columbus, OH USA
Jimalee Dakin, Visa Lighting, Milwaukee, WI USA
Paula Ziegenbein, Osram Sylvania, Danvers, MA USA
How can a lighting designer have confidence in an emerging technology that has yet to be defined by a set of standards? This panel discussion will provide an update on the current "State of Standard," review a basic LED checklist to assist the lighting designer in understanding and writing a successful LED specification to meet project needs followed by "Best of Class" examples of successful LED projects.
THE IALD GRATEFULLY ACKNOWLEDGES THE GENEROUS SUPPORT OF THE FOLLOWING SPONSORS:
Gold Sponsor
Day-Brite - Philips
Silver Sponsor
B-K Lighting and Teka Illuminations
Bronze Sponsor
Lighting Services Inc
Speciality Lighting Industries
Zumtobel Lighting, Inc.
EVENT SPONSORS
Educational Seminars
ETC Architectural
Friday Morning Breakfast
Kurt Versen Company
Friday Afternoon Networking Break
Lutron Electronics
Friday Evening Dinner Reception
Acuity Brands Lighting
Saturday Evening Closing Dinner Reception
Lightolier
Enlighten Americas Attendee Totebags
Lutron Electronics
Enlighten Americas Attendee Keycards
Vode Lighting
Sponsors as of 1July 2009
CLICK HERE FOR COMPLETE DETAILS ON SPONSORSHIP or contact Renee Campbell at +1 312 527 3677 or at renee@iald.org.
The IALD is pleased to announce a prestigious schedule of international speakers presenting in three concurrent seminar tracks [DESIGN, BUSINESS, CURRENT ISSUES] for this year's Enlighten Americas 2009 : Leading With Light, all set against the backdrop of the beautiful Sonoma wine country.
Registration opens soon and is limited. Watch your inbox for an announcement in the next few weeks. More information will also be available on the IALD web site at www.iald.org as it becomes available.
SEMINAR SCHEDULE: DESIGN TRACK
LIGHTING WILL DEFINE THE IDENTITY OF THE INFORMATION SOCIETY'S
POST-INDUSTRIAL ARCHITECTURE
Stephan Horn, Associate IALD, Wiesbaden, Germany
Today, everything and everyone is in motion. Space is always the same; it is stable and a continuum. But what changes is the use of space, its design and more importantly, its relations. Architecture has reached a new era and will be defined by media technology and lighting design as the future of space relations. This seminar will explore the future architectural challenges to define the qualities of movement and motion.
LIGHTING DESIGN: AN INQUIRY ON MORPHOGENETIC DESIGN STRATEGIES
Thelma Lazo-Flores, PhD, Ball State University, Muncie, IN USA
Our lighting design landscape has significantly evolved in the last few years as evidenced by the plethora of constantly changing materials and technologies leading to complex and innovative forms. Designers are not only embracing new motivations in the market economy but are also facing the wide range of responsibilities within the context of green design paradigms and sustainable initiatives. This seminar will present the intersections of design, craft and engineering as new products are developed and introduced in the consumer market.
MOVIES AS AN INSPIRATION FOR LIGHTING DESIGN
Philip Gabriel, FIALD, Gabriel Mackinnon, Ottawa, Ontario, Canada
Filmmakers have created great experiences with the use of light and many may serve as inspiration for application of light in the built environment. By analyzing key films that present people in a world of unique light, participants will understand methods to manipulate light to create mood or simulate action.
CONSERVATION AND PRESERVATION: THE ROLE OF LIGHTING IN REVITALIZING OUR PAST
Randy Burkett, FIALD, Randy Burkett Lighting Design, St. Louis, MO USA
Edwin Rambusch, Rambusch Lighting, Jersey City, NJ USA
David Harris, FAIA, Utah State Capitol Complex, Salt Lake City, Utah USA
Lighting is an integral part of our architectural heritage. When we are entrusted with the task of giving new life to older buildings, especially as conservationists or preservationists, we must clearly define what role lighting will play. This seminar, presented jointly by a lighting designer, an architect and an historic luminaire manufacturer, will involve several real-world examples and case studies, including the just completed 7-year restoration of the Utah State Capitol.
SEMINAR SCHEDULE: BUSINESS TRACK
THE LIGHTING DESIGNER AS A PROFESSIONAL: GETTING CLIENTS TO RECOGNIZE THE VALUE OF OUR SERVICES
Randy Burkett, FIALD, Randy Burkett Lighting Design, St. Louis, MO USA
This session will explore one of the most difficult issues facing the IALD lighting design community in today's competitive market - how do we make our role indispensably valuable to our clients and fellow professionals. Included in this session: What is lighting design anyway? Who is doing it? How can an IALD lighting design professional differentiate themselves from other practitioners? Where is the market going? A variety of resources/ideas for furthering our clients understanding of what w do and how we can be vital to a project's success will be shared.
VALUE ADDED DISTRIBUTION FOR AN ALTERNATIVE DELIVERY METHOD OF LIGHTING PRODUCTS (AND HOW IT CAN REDUCE FRUSTRATION ON YOUR PROJECTS)
Charles K. Thompson, IALD, Archillume Lighting Design, Austin, TX USA
Mike Gilbert, American Light/Facility Solutions Group, Austin, TX USA
How often is your balloon burst because of difficulty with pricing and availability? Does the effort become confrontational and deteriorate as it progresses? Take a look at a better way to help your owners and architects realize increased value in their projects. This seminar will address specific changes to traditional delivery methods and how to implement these changes.
SIX FIGURE $ TAKE HOME LIGHTING DESIGN
Earl Levin, IALD, Keylight + Shadow, Lake Oswego, OR USA
This presentation is a cookbook approach to profitable lighting design that should consistently generate an annual six figure income for independent, self-employed lighting designers. It includes an outline of necessary elements with useable formats that can be easily integrated into any lighting design firm, with an example of a job from start to finish so attendees can see how this process works. Other topics include a profile of a profitable client, preparing automated contract proposals in record time, and tools you will need to manage and communicate your designs.
SEMINAR SCHEDULE: CURRENT ISSUES TRACK
LIGHTING AND COGNITIVE WELL BEING
Robert G. Davis, Litecontrol, Hanson, MA USA
Research in visual perception, cognitive psychology and environmental perception has produced some surprising results over the past 30 years, little of which has been formally incorporated into architectural lighting design. What do we know today that we did not know before? How can the knowledge be used in designing lighting that provides the best environment for human activities involved in each space? This seminar serves to bridge the gap between research findings and lighting design practices.
SEVEN RECIPES IN ECOLOGICAL LIGHTING DESIGN
Kaoru Mende, IALD, Lighting Planners Associates, Inc., Tokyo, Japan
Ecology has become one of the most important key words. It has become very critical to engage with energy efficient light sources and to calculate watts per square meter in every space in our work. However, it is even more critical to find the right lighting methods that are effective to reduce energy and to avoid unnecessary investments. It is not as simple as one may think. We as architectural lighting designers look for smarter ways to achieve ecological lighting. In this seminar, Mr. Mende will share seven hidden recipes that he has found in numerous projects over the past 30 years.
THE MAGIC POTION: MIXING ENERGY AND QUALITY INTO A VIABLE LIGHTING METRIC
Fred Oberkircher, Educator IALD, Texas Christian University, Ft. Worth, TX USA
"Lighting Power Density," the formula for an energy conscious future has become the bane of lighting designers as code standards and legislatures have continue to reduce the densities as a positive action toward energy independence. Lighting designers continue to question at what point lighting quality begins to suffer. However, the dynamics within the lighting industry are shifting and efforts are underway to create a viable metric that would provide an alternate to LPD and a metric for lighting quality. This presentation will identify the players involved in these efforts, describe in detail the current state both individually and collectively, and provide indications of potential success.
LED'S - A MAGICAL MYSTERY TOUR AND THE MAP TO GET YOU OUT!
Eric Lind, Lutron Electronics, Coopersburg, PA USA
Ardra Zinkon, Associate IALD, Tec Inc. Engineering & Design, Columbus, OH USA
Jimalee Dakin, Visa Lighting, Milwaukee, WI USA
Paula Ziegenbein, Osram Sylvania, Danvers, MA USA
How can a lighting designer have confidence in an emerging technology that has yet to be defined by a set of standards? This panel discussion will provide an update on the current "State of Standard," review a basic LED checklist to assist the lighting designer in understanding and writing a successful LED specification to meet project needs followed by "Best of Class" examples of successful LED projects.
THE IALD GRATEFULLY ACKNOWLEDGES THE GENEROUS SUPPORT OF THE FOLLOWING SPONSORS:
Gold Sponsor
Day-Brite - Philips
Silver Sponsor
B-K Lighting and Teka Illuminations
Bronze Sponsor
Lighting Services Inc
Speciality Lighting Industries
Zumtobel Lighting, Inc.
EVENT SPONSORS
Educational Seminars
ETC Architectural
Friday Morning Breakfast
Kurt Versen Company
Friday Afternoon Networking Break
Lutron Electronics
Friday Evening Dinner Reception
Acuity Brands Lighting
Saturday Evening Closing Dinner Reception
Lightolier
Enlighten Americas Attendee Totebags
Lutron Electronics
Enlighten Americas Attendee Keycards
Vode Lighting
Sponsors as of 1July 2009
CLICK HERE FOR COMPLETE DETAILS ON SPONSORSHIP or contact Renee Campbell at +1 312 527 3677 or at renee@iald.org.
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